BOOKING & CONTACT
Saks Fifth Avenue x LPA Launch
Creatively directed and produced a social media-specific video for the launch of LPA at Saks Fifth Avenue stores. The concept of the campaign centers around LPA’s Creative Director, Pia Arrobio breaking into the Saks Fifth Avenue NY Flagship and announcing that her brand will now be sold at Saks (the first retailer to sell LPA). Videography by Christopher Gregory.